made to inspire and empower women

Anne-Marie Huby


Posted on November 20 2014

Anne-Marie Huby founder of JustGiving
Photograph: Scott Wishart


1. Tell us a bit about what you do and how you got into it?

Zarine Kharas and I co-founded 14 years ago to enable charities of all sizes and budgets to receive donations online from anywhere in the world. With £2bn raised for good causes to date it is now the world’s fastest-growing social platform for giving with over 3 million users signing up in the past 12 months alone.

It was clear that the internet was set to revolutionise everything – the way we communicate, shop and spend our money, but there was no readily available platform for charitable giving, so we decided to build it. I believe that great causes deserve better – better tech, more investment – and JustGiving is just one answer to that challenge. Our aim is to connect all the world’s causes with people who care.

2. What is the thing you’re most proud of?

Zarine and I always wanted to prove that it was possible to combine social purpose with running a sustainable business. Our for-profit-for-good model has enabled us to keep investing in innovation to a much greater extent than we would have done if we ran JustGiving along charitable lines. Our shareholders have yet to get a return, but the fact that their £4m investment generated £2bn in new giving is pretty rewarding in other ways. We have just reached 10 million users and launched a new social platform for giving, which will enable charities to reach more people, inspire more action and raise more money. That feels like a pretty big achievement.

3. Who has inspired you during your career and why?

The most valuable piece of advice my dad ever gave me was to choose to hang out with people who are smarter than me. I am continuously inspired by the incredibly smart people who work at JustGiving and the brilliant team culture that we have.

4. What do you wish you’d known when you were younger?

Be patient. You can always do things faster but the most valuable results take time.

For the full interview by The Guardian, please visit here.

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