F = for women on the rise

Wednesday Women


Posted on November 18 2015

To celebrate Women’s Entrepreneurship Day tomorrow, we decided to take a look back at some of the female founders we have featured in our Wednesday Woman interviews, and find out what advice they would give the next generation of female entrepreneurs. Here's what they had to say...

Sahar Hashemi OBE, Co-Founder of Coffee Republic, Founder of Skinny Candy, Best-selling Author

"My biggest lesson in my early entrepreneurial journey is that it is all about passion; passion for your product or service, and passion for how the customer interacts with every detail of the business. In the world we live in, which is all about innovation and constant change, there is no replacement for passion."


Tamara Lohan Co-Founder of the boutique travel company Mr & Mrs Smith

If you dont love what you are about to do, dont do it. And dont think you can have it all often women who look like theyre super human are actually just faking it really well! Dont be too hard on yourself. Its an enormous amount of hard work, to start and run your own business. After all, if it were easy, everyone would be doing it.


Bianca Miller Founder of the BeGroup and Bianca Miller London

You will be surprised how willing people are to help someone who is well researched and prepared. The most important lesson in starting a business is research understand:

1)     What you have to offer product or service?
2)     What is your chosen market and what are their buying habits?
3)     What is your USP? Why would they buy from you rather than your competitors?
4)     How much can you charge for your product/service? What is your profit margin?
5)     How much do you need to sell to survive and what is your survival budget?

Dont be afraid - the world of business can be a scary place but, as long as you are prepared, there is little anyone can do to stop you making it.


Jude Ower, Founder of PlayMob

"Have confidence and believe in yourself. Years ago I would look at other people running business and think they were super human. As you get into it, it is all about hard work and perseverance but the more you do, the more confidence you build around listening to your gut instincts and making decisions. For me, this all came with experience, from failing, learning and carrying on - all of which are absolutely key to pushing forward to realising your dreams and potential."


Elizabeth Solaru Founder of Elizabeth Cake Emporium

“Be bold, be brave and don't be afraid of failing. Embrace what makes you different as this is exactly what will make you successful.”


Debbie Wosskow Founder of Love Home Swap

Do it early. Starting my first business at 25 meant I had nothing to lose.  Remember that the whole debate about glass ceilings and women on boards goes away if youre the boss. And more generally, in terms of life lessons: 

  • Get up early
  • Sweat every day
  • Never burn a bridge
  • There is always a way
  • Be prepared for the long haul

If you feel like every day you have tried to be the best you can be, then thats a reason to bounce out of bed the next morning. 


Carey Lohrenz Fighter Pilot and Founder of Carey Lohrenz

The single most powerful piece of advice I can give to you is: Be fearless. Follow whatever dream you have, and believe that it is enough. You will run into roadblocks, challenges, and naysayers. But you and you alone have the power to choose whether adversity will destroy you or make you better.

You can read our full interviews with these inspirational female entrepreneurs, plus many others, on our blog at www.teaseandtotes.com


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